This week’s biggest launches make the LeadSimple REST API safer and easier to work with: admins can now give each integration its own key, and our new public documentation puts the full API reference in one searchable place. We also shipped smarter team call routing and focused reliability improvements across Workflows, Inbox, and messaging.

API & Integrations

  • 🔑 API keys are now easier — and safer — to manage. Account admins can create a separate named key for each integration, choose read-only or read-and-write access, and rotate or revoke one key without interrupting the others. Find the new controls under Settings → Integrations → REST API.

Product mockup of the REST API key manager with separate named read-only and read-write keys

  • 📚 Our new REST API docs are live. Visit docs.leadsimple.com to browse endpoints, parameters, schemas, and copyable request examples without signing in or sharing an API key.

Product mockup of the searchable LeadSimple REST API documentation

Phone & Calling

  • 👥 Live calls can now be transferred to a team queue, not just an individual — so you can hand a caller to the right department without guessing which teammate is available.
  • 🔁 Unanswered calls can route to another team queue instead of going straight to voicemail, helping staffed teams keep callers moving toward the next available person.
  • ⚙️ Team-based routing is easier to manage: teams and their members can be selected for ring groups and extensions, and admins can control who is allowed to edit company-wide phone hours.
  • 📞 Incoming calls and number selection are more dependable, with clearer information about the number a caller originally dialed and smoother selection when you can call from multiple LeadSimple numbers.

Workflows, Inbox & Messaging

  • 🧩 Merge tags now behave like a single protected item in template editors, so you can move or remove them without accidentally breaking the underlying tag.
  • ✨ The Stages & Workflows assistant handles teammate assignments more reliably and gives clearer, actionable feedback when a proposed change needs attention.
  • 🔎 Inbox search is more dependable after improvements that let search indexing recover cleanly when work is interrupted.
  • 🤖 AI Agent text replies are less likely to be duplicated when a messaging provider retries the same delivery event.
  • ✅ SMS consent on A2P registration forms is now a true choice instead of a required checkbox, helping forms represent customer consent accurately and move through carrier review more smoothly.