New: CRM Lead Auto-Assignment
You can now route new leads to the right team member automatically. Set up assignment rules per pipeline so that leads from Zillow, Apartments.com, your website, and other sources land with the right person every time — no more first-come-first-serve scrambles or a single static assignee per form.
New: Texting on LeadSimple Phone for Android
Send and receive text messages directly from the LeadSimple Phone app on Android, joining our existing iOS support. Stay connected with leads, tenants, and owners wherever you are.
New: Ring Groups across Phone plans
Ring Groups are now available on both Phone + Inbox plans. The Core plan ($29) includes basic Ring Groups with simultaneous ringing, and the Pro plan ($59) includes enhanced Ring Groups with additional routing options.
New: Unified Phone Settings
We combined Texting & Inbound Calling and Phone Settings into a single page, so everything phone-related — inbound behavior, outbound settings, Lead Source columns, "Send calls to VM" — now lives in one spot under Settings → Phone.
Phone improvements & fixes
- Faster ring group dials. We fixed slowness when a ring group fires simultaneous dials, so inbound calls reach every group member faster.
- Caller ID on mobile. The LeadSimple Phone app now shows the caller's contact name — not just their phone number — when someone saved in LeadSimple calls in.
- iOS mute bug resolved. Fixed an issue where the iOS app would intermittently mute and unmute a call on its own after you tapped the mute button.
- Web extensions respect voicemail routing. If your web extension is set to route to voicemail, it will no longer ring on the web.
- A2P registration reliability. Tax ID values are now validated and normalized before submission, so registrations stop failing silently with Twilio format errors.
Processes & Autopilot
- New workflow steps no longer fire retroactively. Adding a step (like Start Process) to a pipeline stage now only applies to leads that enter the stage afterward — it won't backfill onto leads already sitting there.
- Duplicate process regeneration fixed. Resolved a long-standing issue where a Move Out process could regenerate itself without a stage change or trigger. A new 23-hour idempotency guard prevents related duplicate-process edge cases across the board.
- Manual process creation works reliably. Fixed the intermittent error page that could appear when starting a new process by hand.
- Clear button restored on Work Order Scheduled Start Date. You can once again blank out the Scheduled Start Date field on a Work Order instead of being forced to pick a value.
Inbox
- Snooze by time of day. The time picker in Inbox snooze is back, so you can snooze a ticket to a specific hour — not just a date.
Integrations
- Rentvine handles deleted pipelines gracefully. Rentvine integrations no longer fail when a connected pipeline is deleted.
- Email lead parser fix. Resolved a parsing issue that could cause fields to drop from certain incoming lead emails.
Association property management
- HOA / Association Property Profile, redesigned. We removed fields that don't apply to Associations (beds, baths, lease dates, linen inventories, and more) and updated the remaining ones to match how Association managers actually work.
Up next
- Calendly integration — connect Calendly to your CRM so showings booked through Calendly stay in sync with LeadSimple automatically. In final QA.
- Tasks page upgrade — a refreshed index and detail view with filtering by status, assignee, due date, and conversation, plus saved views and bulk selection. In final QA.
- Continued performance improvements across the pages and workflows you use every day.